Zain Group Holds Unique Technology Event in Bahrain

Zain_Tech_Conference_BahrainThe inaugural Zain Technology Conference was recently held over three days at the Bahrain Ritz Carlton Hotel. The aim of the event was for Zain to meet vendors, review the latest technologies and discuss shared issues and concerns in a friendly and relaxed environment.

The first day was devoted to Zain Group presentations by Zain Group CEO, Dr Saad Al Barrak, Zain Group CTO Khaled Al Omar and other senior executives, while days 2 and 3 were given over to vendors and “five parallel technology tracks” that included, core networks, transmission, radio networks, value added services and intelligent networks.

Vendors had their own stands from where they could show off their latest technologies and field questions as well. To name a few: Alcatel-Lucent, Cisco, Ericsson, Huawei, Juniper, Motorola, Qualcom, Tango, and ZTE.

Ericsson, presented the next generation of charging systems and showed how the core network will evolve from today’s Multi Service Network into a shared processor blade cluster solution. Its radio presentation focused on how radio networks will evolve into a multi-standard soft radio environment built for future needs in voice and mobile broadband with an accent on Zain’s current networks.

Nokia Siemens Networks mission was to help Zain offer an enriched customer experience while increasing operational efficiency. During this event, the company took practical approach on how to do this by sharing its strategy and technology roadmaps and showcasing interactive end-user services, including a live LTE demo in the popular Experience Lounge.

The event coincidentally took place soon after the announcement by Zain Bahrain that it will be implementing the first LTE technology in the region via a $25 million investment. This revolutionary technology will see customers benefit from extremely faster download speeds resulting in improved voice, data and multimedia services.

Edited press release for digestion.

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Tarek is the founder and chief researcher at Youngberry, a youth research and marketing firm dedicated to the region. Tarek founded and previously worked as Manager at Flip Media (Interactive Agency), (Job Site) and Consulting House Qatar (Consulting firm). He is researcher and writer on internet & disruptive innovation, entrepreneurship, and youth culture.