Google Launches Commerce Search [Video]


Google launches new service aimed to improve your shopping experience with fast, intuitive Google search technology. The launch eyes the holiday season next month whereby e-commerce transaction spike in November and December until, but it’s not the case in the Middle East. If online retailer and wanna be, Google is making it easy with a new enterprise product, Google Commerce Search.

Google Commerce Search is now lives online, so your e-commerce site can get up and running quickly. Google Commerce Search is hosted by and uses Google search technology to make online retail searching both fast and customizable — visitors to your online store can sort by category, price, brand or any other attribute. E-store administrators can highlight special products or connect related ones so searching is easier for their customers. Google Commerce Search includes a built-in spellchecker and synonyms so if visitors can’t remember exactly how to spell the particular toy or perfume or anything else they’re hunting for, Google Commerce Search will make some suggestions. Choosing the right one is up to them, though.

Search quality is a big factor in changing visitors to buyers online, and in making customers happy too. E-Commerce experts says visitors spend an average of just eight seconds before deciding whether or not to remain on a website, so having a good search tool is important for turning visitors into buyers.

Using a cloud search tool will also help site owners meet the rise in demand from the holiday rush without having to devote extra time or resources to worrying about their capacity or infrastructure. Online retailers are free to focus on their business, while Google focuses on search, and shoppers can find what they need faster.

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Tarek is the founder and chief researcher at Youngberry, a youth research and marketing firm dedicated to the region. Tarek founded and previously worked as Manager at Flip Media (Interactive Agency), (Job Site) and Consulting House Qatar (Consulting firm). He is researcher and writer on internet & disruptive innovation, entrepreneurship, and youth culture.