Businesses have been deploying social media as part of their marketing mix over the past few years and spent millions,…
Creating content is not expensive if you listen to your customers and build relationship with those who matter to your…
Some supermarkets in the UK have been caught by the Food Standards Agency for selling beef which in some cases contain up to 99% horse…
In order to guarantee sustainability for your Social Media and online communications, you need thoroughly thought through 5 answers to…
As you may agree, Social Media is plain and simple. Brands can easily earn loyalty and ensure success on Social Media…
Competition is good and indeed essential; but as long as it is healthy. Unhealthy competition creates financial turmoil, job losses…
Social Media was once seen as “chatter” by major brands not so long ago; about three years ago! There weren’t job titles such as “Head…
Brands often choose a particular target market and pricing strategy to serve their audience in their chosen marketplaces. If they…
Conversations are happening everyday by everyone everywhere; but what makes them different is the intention and purpose of the conversationalist….
Social Media is not a new medium, however it needs a new approach. Success in Social Media campaigns entirely depends…
Banks have always promised us that they care about us, our personal data and finances; however in action we sometimes…
Surely many would agree that Social Media is another way of communications; for which brands need strategy and appropriate techniques…
Social Media meant to change our life, bring more individuality to conversations and improve our interactions and communications with a…
Brands can no longer afford ignoring conversations on the web and in particular social channels. This seems a very straight…
There are thousands, if not millions of contents on and off line testifying communication is a two way process; in…
Google Plus (G+) is just a few weeks old Social Network Site (SNS) from Google and already exceeded 20 million…
We’ve always had one form of technology in our life, from fishing in 3,000 years ago to satellite technology today….
