Carrefour Saudi and the Social Conspiracy Theory!
Another failure, another brand, this time on a new level, which is good because it proves that having…
Archives: September 2011
What is Social Media friendship all about?
Social Media meant to change our life, bring more individuality to conversations and improve our interactions and communications with a…
CareZone: The #MENA’s first mobile platform with a heart
A new application from Dubai is looking to give consumers a way to feel good about their purchases. The application…
Q&A with Marka VIP’s Ahmed Alkhatib (Part 2 of 2)
This is a continuation of our previous article about Marka VIP’s operations and marketing the questions are answered by the…
Customer Voice ignores the Brand Voice if…
Brands can no longer afford ignoring conversations on the web and in particular social channels. This seems a very straight…