Dubai brand positioning as the largest managed ICT cluster in the region was not effected by the bad-publicity and media bashing. In association with Dubai Internet City, Microsoft will bring their first technology event in the region hosted in city, revealing how large the brand equity is at the ICT level.
Tech.Ed is Microsoft’s premier technical education and networking event held across various locations globally. To run from 1-3 March, 2010 at the Dubai International Convention and Exhibition Centre (DICEC), the event will seek to connect industry professionals in the region with current and future technologies being developed by Microsoft.
The Microsoft Tech.Ed Middle East 2010 event features lecture-style presentations, keynote speeches by Microsoft’s leadership, a technical learning centre, instructor-led labs, as well as informal technical discussions.
Charbel Fakhoury, General Manager, Microsoft Gulf said that Tech.Ed event will provide hands-on learning, deep product exploration and opportunities for IT professionals to connect with the industry and Microsoft experts and that they are very pleased to bring the first Tech.Ed Middle East to a global city like Dubai in order to help transform and drive the success of businesses in the Middle East.