Reem’s Digital Experiment: Creating an awesome Youtube Channel

Note: This is the first entry in a series that I have decided to call “Reem’s Digital Experiment”. I am going to attempt to create a “successful Youtube Channel by a blogger in the Middle East”. Many of my clients have asked how to do this effectively and while I often reference “success stories”, they aren’t my own.
So I’m going to consolidate all my “YOUTUBE SUCCESS” research and apply it. To state the obvious: this could be amazing or it could completely fail. However, I believe that this learning experience could help us all contribute to developing digital content that highlights the amazing talent that I see every day. 
“Be the change you want to see in the world.”- M.G.

Something has been bothering me.

I spend hours watching videos online, surfing from one link to another. I do have my own Youtube channels, but for some reason, I haven’t been consistent. Yesterday, it dawned on me that there’s a gaping hole in my Youtube surf-life. There aren’t any prominent Youtube channels from the Middle East that have found their way into my subscriber list.

Why is this so? I’m surrounded by award-winning directors, photographers, producers, creatives…..who are unbelievably talented.  It’s definitely not for a lack of opinions…or ideas… or an audience. The success of SHANKABOOT has proven that the region is hungry for amazing digital/web content.The truth is, I could ramble on forever about the reasons for this particular digital content rift, but I’ll spare you the melodrama.Instead, I will undertake a challenge.

The Challenge: Create a successful Youtube Channel by a blogger in the Middle East. 

Right. Where to start?

Good Ol’ Google, of course.  I realize that I’m going to need a game plan. There seems to be a veritable smorgasbord of advice, tips, techniques and strategies to  obtain the now-coveted “Youtube Star” status. Let me sift through the information overload. I’ll post my findings on Interactiveme. com on Wednesdays.

Wish me luck.





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After obtaining a law degree from Osgoode Hall Law School in Toronto, Canada, Reem decided to pursue a career that integrated her interested in technology, media and business development.A self-proclaimed social "buzz-terfly", Reem is the founder of (The Middle East's first film production portal), the New Media Specialist at Boomtown Productions and the Agency Principal at Globious She is also the first female technology blogger in the UAE and is an Expert Author on She specializes in digital marketing consultancy and she focuses on serving online development needs of small and medium-sized businesses in the Middle East and Canada. She also has a number of clients who work in the film industry (pre and post-production). You can add her on Linkedin or follow her on twitter @reemhameed