A newly born social brand: iTechia!
Finally, a brand that reacted well and joined the social web, a brand that has shown enormous understanding for…
Tag: digital media
The Digital Experiment: Youtube Success or “don’t pretend you don’t like free stuff”
Note: “Reem’s Digital Experiment” is a series on www.interactiveme.com where I put digital marketing formulas to the test. For this…
Reem’s Digital Experiment: Creating an awesome Youtube Channel
Note: This is the first entry in a series that I have decided to call “Reem’s Digital Experiment”. I am…
Breaking News: Google’s silent launch of www.wdyl.com
What do you love? is the question behind Google’s latest attempt to unify a user’s capacity to search multiple channels…
InteractiveME OnSite with Kodak’s Social Media Manager
During the Marcus Evans Middle East Social Media Marketing Conference, we heard a fabulous presentation from one of the Middle…
The Arab Social Media Report: A Report from the Dubai School of Government.
This week, I was at the Marcus Evans Middle East Social Media and Marketing Event as part of team…
Media and Technology in Youth Society [Based on Report]
The challenger for attitudes’ stereotype identification is researches and reports – be it a focus group, qualitative, or even quantitative…
When a digital agency takes the lame lane
A digital agency going offline approach to promote their service is not a new thing or harmful approach yet Rufus…
Ever thought of being different?
After researching domain names for a website I am planning on releasing in the near future, I have realized that…
Silicon Arabia (Part 3): The Talent Equation
This Article is written by Shashi Menon who is a web/media entrepreneur, int’l management consultant and works within the strategy…
Google is warming up for Arabia 2.0 event
Despite the fact that Google is a bit late to organize such event, it will remain a big news for…
6 Reasons why you should include “Social Media” in your media plan
This post is written by Firas Steitiyeh a Social Media expert with an immense experience of over than 15 years…
Seven Steps To Achieve A Usability Test While Bootstrapping
The website represents your brand and image; if your website is awful then you will turn everyone out. Imagine you…
MediaWeek ME Monitor (Jan 24): Entrepreneurship, Apple, Flip Media
Read in Media Week Middle East (Jan 24, 2010) about interactive/digital media: Who’s got the X Factor? – The year…
Silicon Arabia: Can the MENA Region Become a Viable and Vibrant Hub for Start-Ups? (Part 1)
This Article is written by Shashi Menon who is a web/media entrepreneur, int’l management consultant and works within the strategy…
Yallakora.com TV Plays Now On Mobile
Yallakora.com, the leading sports website in Egypt and MENA region announces the launch of Yallakora TV for mobile phones, giving…
Microsoft Announces Tech.Ed Middle East 2010 Event in Dubai
Dubai brand positioning as the largest managed ICT cluster in the region was not effected by the bad-publicity and media…
IBAG Announces The First Inaugural Conference for Arab Internet Business
IBAG, International Business Alliance Group has announced today the launch of the inaugural conference that will be held in Beirut…
Meet The Geek: Fouad Masoud Envisions His Internet Start-up As His Future Career
This is an interview with an internet start-up guy living in Dubai. This interview is meant to unleash his digital…
Etihad Launches A New iPhone Application For Etihad Guest Members
It is the first iPhone application of its kind to offer real-time loyalty points redemption for its users. Etihad Airways,…